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· 6 min read
Jake W. Casselman
Annie Y.Y. Chang

In a world where technology has reshaped every facet of our lives, from how we communicate to how we navigate, it's surprising to find that our weather apps still trail behind, clinging to traditional methods that serve up raw data like temperatures and precipitation levels. This old-school approach misses the mark on what truly matters to us—the implications of these numbers on our daily activities and decisions. Whether you're a construction manager wondering if the weather will permit pouring concrete, or a parent planning a picnic, the question remains: what does 15°C and partly cloudy really mean for your day?

This gap between the detailed description of the physical environment and its actionable insights has persisted, requiring users to manually interpret how weather conditions might influence their plans. Addressing this challenge, ClimaLinks, a startup from ETH Zurich, is poised to enhance this process with an innovative approach to weather intelligence.

We are proud to unveil ClimaLinks' first innovation: the Weather Relationship Management (WRM) system. In reimagining our engagement with weather forecasts, ClimaLinks facilitates a seamless integration of weather data into meaningful, actionable insights tailored to the individual needs and scenarios of its users. Keep on reading and dive into the world of WRM with us, as we explore how this innovative system can transform your daily interactions with weather.

Understanding the Evolution of Weather Forecasting​

Taking a step back to consider the historical context sheds light on why weather forecasts have traditionally been presented in a format that leaves much to the user's interpretation. Initially, weather information reached the public through newspapers and later, television news—mediums that, by necessity, catered to a general audience. This one-size-fits-all approach meant delivering raw data and leaving individuals to make sense of what that meant for their daily lives. It was a manual process, but within the constraints of the time, it worked.

With the advent of mobile technology, access to weather forecasts has dramatically expanded. Today, it's hard to find a smartphone without a weather app. Yet, this digital transition has mostly replicated the old models of presentation, focusing on visual enhancements and location flexibility but still providing data in its raw, uninterpreted form. This approach overlooks the transformative potential of digital platforms to provide contextual, actionable insights tailored to specific needs.

ClimaLinks is challenging this status quo by redefining the final mile of weather forecasting. ClimaLinks envisions a future where weather data isn't just accurate but is indispensable for forward-thinking strategies and operations. Our mission is to transform weather data from a mere reference to an active decision-making tool, enabling businesses to adopt a proactive approach.

No longer is weather information a mere icon on your screen indicating it's sunny and 16°C. ClimaLinks integrates weather insights directly into your planning tools, making it an indispensable part of decision-making processes rather than an afterthought.

A Glimpse into the Future: Unveiling the Power of AI in Weather Forecasting From static print to dynamic digital: The transition of weather forecasting through the ages, yet the essence remains unchanged—raw data awaiting personal interpretation

Beyond Precision: Marrying Accuracy with Usability in Weather Forecasting​

It should still, however, be emphasized that the weather forecasting industry has witnessed impressive innovation, particularly in improving forecast accuracy. Teams from world-renowned universities and major agencies like NOAA, and ECMWF have made significant strides, and recently, private sector giants like Google, NVIDIA, and Microsoft have joined the fray with their cutting-edge AI models (check out our previous blog). These models, such as Google's Graphcast and NVIDIA's FourCastNet, are competing to deliver forecasts that are not just accurate but incredibly rapid, producing results thousands of times faster than traditional methods.

Yet, this rapid innovation has largely centered on one half of the forecasting coin: accuracy. The other side, usability, remains an area less trodden. Historically, when the bottleneck was forecast accuracy, this focus was justified. But now, as we find ourselves awash in high-quality forecasts that can reliably predict weather days in advance, we must address the other challenge. It's no longer just about having accurate data; it's about making that data work for us in the most efficient and practical ways possible.

ClimaLinks stands at the vanguard of this new frontier, ensuring that usability receives as much attention as accuracy. By harnessing the power of AI, ClimaLinks is not simply providing data; it's offering a suite of tools that integrate seamlessly into users' lives, providing them with personalized, actionable weather insights. This is the next step in the evolution of weather forecasting, where data becomes a cornerstone of daily decision-making, moving from a passive information source to an active component of our daily lives and businesses.

WRM Dashboard Discover the Dashboard: A first look at WRM’s user-centric interface, designed to bring weather intelligence to your fingertips.

At ClimaLinks, we proudly present our first major innovation: the Weather Relations Management (WRM) platform and API. Envisioned as both a standalone dashboard and an API for existing SaaS management tools. Our system is not just an add-on; it's a gateway to a sophisticated weather insights not previously possible.

We have tailored WRM to be responsive to our users' needs, contextualizing tasks, assets, and scenarios into hyper-granular indices. Whether planning a barbecue at the beach, cleaning high-rise windows, or laying concrete foundations, our engine adapts to any task. Equipped with a built-in AI Agent, WRM constructs your personalized weather indices, transforming complex meteorological data into clear, actionable insights.

Welcome to a new era where dealing directly with raw weather data becomes a thing of the past. ClimaLinks' WRM platform empowers you to optimize operations with our Task Monitor, safeguard assets with proactive risk assessments, and preemptively address potential vulnerabilities using our Asset Monitor. Say goodbye to the days of being caught off guard by the weather. With our Schedule Tracker, you can plan ahead with confidence, knowing that our system continuously analyzes forecast updates, ensuring you're never left unprepared or unexpectedly disadvantaged.

The future is here, and with ClimaLinks' WRM, it's tailored, proactive, and ready to seamlessly integrate into the fabric of your daily operations. Weather forecasting is no longer just about prediction—it's about intelligent preparation and strategic advantage.

We are just at the beginning of this journey, and the potential for growth and innovation is boundless. As ClimaLinks continues to evolve and expand the capabilities of WRM, we invite you to be part of this revolution. Stay tuned for further developments, or better yet, step into the future with us—experience the power of WRM firsthand.


For a demo or to learn more about how WRM can be integrated into your life or business, contact us. Join us as we chart a new course in weather forecasting, one where every forecast is a step towards smarter decisions and a more resilient tomorrow.